Constant innovation in ice cream and sorbets
How we helped a client in boosting his annual innovation program in 4 steps:
- In defining the exact specifications, the sales areas covered and the product positioning, with the involvement of their Marketing team
- In sharing and bringing together our Market analyses and identifying trends and consumer insights
- In showcasing our concepts in ready-to-taste applications
- In adjusting and customizing in real time (à supprimer) the flavorings and coatings selected during a dedicated workshop on our premises