Innovative functional biscuits
How we helped a client in developing an innovation program in 4 steps:
- In defining the exact specifications, the sales areas covered and the product positioning, with the involvement of their Marketing team
- In sharing and bringing together our annual Market analyses and identifying trends and consumer insights
- In showcasing our concepts in ready-to-taste applications
- In adjusting and customizing in real time (à supprimer) the flavorings selected during a dedicated workshop on our premises