Natural pleasure in biscuits

How we helped a client in changing the labelling of a children’s biscuit range in 4 steps:

• In sharing the client’s technical specifications and economic constraints
• In dealing with additional questions: does the flavoring necessarily have to be organic in an organic finished product? Taking into account Halal certification.
• In organizing a “flavor class” to learn about the technical and regulatory issues regarding the labelling of flavorings
• In developing customized solutions to meet the initial specifications

RESULT: Natural flavorings have been provided so that the client could switch to a differentiating labelling