Cereal products: Our breakfast cereal flavourings
Breakfast cereals have already been reinvented to put nutrition at the heart of their promise of indulgence. Reducing salt content, sugar content, the glycemic index, increasing fiber intake… belong to consumers expectations.
They also have high expectations in terms of ingredient transparency, absence of additives, naturalness of ingredients, which are legitimate expectations to feed their children.
Competitiveness is a key to conquer market shares in this sector which is very much divided between private labels and international competitors.
Innovation challenges about taste remains around warm notes and nuts for a traditional breakfast but with differentiating signatures.
Finally, new social issues such as Vegan and organic alternatives are combined with environmental issues and less processing.
Our flavorings provide an infinity of tastes and meet a multitude of challenges
Metarom is passionate about creating food flavorings, mainly sweet flavorings, for human food and beverages. We have chosen to dedicate ourselves to agri-food industrials at every step of the creation and industrialization process.
We have been by your side since 1953 to provide you with a wide range of customized solutions which have been tested and approved and are designed to enhance your products and create a specific signature.
Active solutions
Metarom has created ranges of natural flavoring solutions which are specifically dedicated to meeting your nutrition improvement challenges.
Our range of active flavoring solutions, Acti’sens®, is designed to improve the nutrition profile, mask unwanted off-notes and restore the flavor profile
The Acti’Boost® range is made up of natural flavorings designed to boost the perceived fat, sweet or salty taste, helping you come up with new, improved recipes with a higher nutrition score, without compromising on taste.
The Acti’Mask® range is made up of natural flavorings designed to mask unwanted off-notes which can occur when recipes are protein-enriched (pea, yeast or soya protein), enriched with amino acids and other macro and micro-nutrients or intense sweeteners.
Caramels
and fillings
Metarom also specializes in the creation and production of special caramels, caramel flavorings, fillings and sauces.
Since 1953, Metarom has also been developing countless ranges of caramel fillings and toppings, as well as other warm and fruity notes, which can be used as coatings or for injecting, before or after baking.
Our Market Newsletters
Metarom has been sharing resources linked to trends in the various sweet food markets since the beginning of 2021.
We are currently analyzing 7 sectors: cereal products (cookies + yellow dough), ice cream, dairy products and plant-based desserts, non-alcoholic soft drinks, beer and spirits.
Marketing teams are analysing the trends in these markets, changes in flavor notes, regulatory updates, etc. Translated into English and German, our Lettres Marchés – or “Market Newsletters” – is a library of important resources of information for food manufacturers.
